Tag Archives: Blue Fountain Media

February’s 8

I started 2011 fresh by listing the things I could live without from 2010, but have found many more worthwhile ideas to share over the last month.

Application – IntoNow. I’ve been trying a half-dozen TV check-in apps, to share the shows I’m watching with friends and to chat with other viewers, but they’re all are kind of the same. This app stands out by becoming the Shazaam for TV and Movies, recording an audio-fingerprint which instantly recognizes the show I’m watching with a single push of the button (even if it’s a live broadcast!). So it fits into the lean-back experience of TV viewing, almost like you’re not using an app at all.

Blog – The Atlantic. As a long-time reader of the magazine, I’m surprised I hadn’t been reading their blogs earlier, especially since their editors seem to have fully embraced the medium. My favorites include Alexis Madrigal for literary tech analysis (rather than reporting/punditry) and a handful of contributors behind their Culture blog.

Colleague – Alhan Keser. I worked with Alhan at Blue Fountain Media, and he impressed me immediately not only for his understaning of SEO and social media (what he hired me for), but for his insight into a consumer’s behavior as they use the web. He effortlessly combines thoughtful web design with online marketing tactics, to create successful websites that build business for his clients. It’s a rare talent in the business to wear both hats. Fortunately Alhan is more than a talented co-worker, but he’s also a nice guy that I’m glad to count among friends.
Continue reading February’s 8

December’s 7

Matthew Hurst's before and after from Movember 2010

It’s better to give than to receive, so each month I share a list of 7 worthwhile ideas currently influencing my perspective as my gift to you. As 2010 comes to a close, I’m reflecting on the year that was with a certain nostalgia, so I’m checking my list twice to find out which ideas are especially nice, or at least 12 worth sharing this December:

Blog: Gizmodo.  In addition to being my favorite geeky outlet for tech news over the past few years, Gizmodo is probably the best blog to read when picking out your gifts this holiday season.  And since we know that consumers are willing to spend more on electronics and tech this year, Gizmodo’s sharp analysis (and new rating system) are more important than ever.

Colleague: Ishmael Vasquez.  As a co-worker of mine at Blue Fountain Media earlier this year, I was able to experience first-hand Ishmael’s creativity and ability to use social media strategically as an online marketing professional.  He’s also a productivity master who is a pleasure to work together with, in addition to being able to put work and life into their propper perspective.  Personally I’m proud to call Ishmael a good friend of mine, especially since he’s one of the nicest people I’ve met in NYC (and fortunately, he’s pretty humble to boot).

Game: Angry Birds.  If you’ve played you know already, but for the uninitiated Angry Birds is an instant classic on par with Pac Man for the smartphone generation. The original is already on its way to becoming one of the best selling games of all time, spurring Halloween Costumes and fan Meetups alike in the process, and already has season sequels that are best sellers in the iOS and Android markets.  I think it’s an addictively fun game that will be around for awhile longer.

Group: Movember. Participating alongside my co-workers and mustachioed peers I was able to raise over $130 toward mens health issues while raising awareness about testicular and prostate cancer.  My mustache was a regular source of curiousity and discussion in my workplace, and an interview on Anthony’s blog as well as a point of pride for this folliclely-challenged young man.

Social Network: Facebook.  500 million strong and growing, in spite of numerous threats to leave the site due to privacy concerns.  The company continues to make smart acquisitions that build talent and leverage their position as the largest network to create innovative software that improves how we interact with our friends online and IRL.

Theory: Cord-cutting. Since moving to NYC in 2009 I’ve lived without cable TV, on a media diet of Netflix, Hulu, and over-the-air DTV via rabbit-ears antenna. Anecdotally I know lots more techies interested in changing their media consumption habits, mostly for cost cutting reasons, although despite what you read in the news it’s yet to become a widespread phenomenon.

Company/Agency: Blue Fountain Media.  This online marketing agency and website design company is a leader in creating results-driven websites that build businesses online.  This time last year BFM was willing to take a chance on me, and helped develop my skills as a social media manager into a full fledged SEO specialist. I was proud to call them my employer in 2010, and would easily refer them as the best in the business.

Continue reading December’s 7

Links with Your Coffee: News and Notes from Matthew Hurst

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At IDEO’s Humanizing Social Media event in February 2010, we explored the implications of social media on interpersonal communication. Rather than perpetuating the discussion of case studies and e-commerce during Social Media Week, this social experiment left us questioning how the communications shifts have impacted the way we develop new friendships online. Our cellphones were left at the front door and we exchanged our clothes for a plain white t-shirt affixed with buttons which carried tags that describe ourselves, like “blogger” and “geek” in my own case.

It was an thought provoking exercise, and now I can  finally share the results from this experiment with you.  We had a great night at this event, so much that I was awarded the honor of “Person with whom you’d most like to stranded on a desert island with”!  Look for yours truly to take a staring turn during the panel discussions, as captured in this video.

A little further news and notes not quite long enough to warrant a blog post of their own: Continue reading Links with Your Coffee: News and Notes from Matthew Hurst